APPLETON, WI., February 17, 2016 – Great Northern Instore is excited to announce that the winner of the January Instore Excellence Award is our Racine location, for their Kickstart Re-Chargeable Cooler Saddle Merchandiser and Kickstart L.E.D Cooler Sign.
The Instore Excellence Award is an internal competition between Great Northern Instore creative teams. Creative team designers and engineers are experts in concept development, ensuring creative and practical solutions that fit seamlessly into the retail environment.
The Racine team’s objective was to create a larger and more compelling in-store presence for existing freestanding cooler units that were merchandising the Kickstart brand. The “Saddle” merchandiser is the first of its kind in the beverage category, and rear mounted cooler sign draws consumer attention via the use of battery powered sequencing LED’s.
With mobile cooler displays typically overlooked due to their low height, the winning displays use their unique colors and LED lights to command the consumer’s attention and increase visibility.
Congratulations Great Northern Instore Racine Team!