Great Northern Instore Announces June Instore Excellence Winner

APPLETON, WI., July 26, 2016 – Great Northern Instore is excited to announce that the winner of the June Instore Excellence Award is our Chippewa Falls location, for their Personal Creamer Counter Display for WhiteWave Foods.

The Instore Excellence Award is an internal competition between Great Northern Instore creative teams. Creative team designers and engineers are experts in concept development, ensuring creative and practical solutions that fit seamlessly into the retail environment.

The Chippewa Falls team’s objective was to develop a unique and effective freestanding counter display to promote the line of personal coffee creamer. WhiteWave hoped for a display that had updateable graphics, was easily stackable and provided strong brand recognition.

Chippewa Falls’ solution was a modular rack display that had changeable flavor indicators to introduce shoppers to the variety of creamers available. This display helped to draw attention and entice shoppers to approach the display. Consumers are able to understand it immediately, allowing them to navigate the coffee bar more quickly.

White Wave Foods_Instore

Congratulations Great Northern Instore Chippewa Falls Team!

Great Northern Instore Announces May Instore Excellence Winner

APPLETON, WI., July 1, 2016 – Great Northern Instore is excited to announce that the winner of the May Instore Excellence Award is our Swedesboro location, for their Heaven Hill Burnett’s Summer Sweep Stakes Display.

The Instore Excellence Award is an internal competition between Great Northern Instore creative teams. Creative team designers and engineers are experts in concept development, ensuring creative and practical solutions that fit seamlessly into the retail environment.

The Swedesboro team’s objective was to create a fun and lively co-branded display program that would align the brand with the “More Fun Tour” while generating excitement through four key program initiatives. These include a Customer Retail Sweeps, Custom More Fun Tour Content, Tour Sponsorship and Integration with Key Tour Stop Activations and Local Support.

Swedesboro’s solution was creation of a dimensional, semi assembled Concert Stage that reinforced the various promotional elements and the excitement of a concert event while merchandising cased product. What makes this display different is that this themed display shipped semi assembled allowing for quick assembly at retail. The dimensional concert stage header and Side guitar graphic elements creates a visually engaging program that targets existing and new fans of Burnett’s Vodka

2015 Burnett's Vodka Display

Congratulations Great Northern Instore Swedesboro Team!

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