Month: September 2016

APPLETON, WI., September 29, 2016 –  Great Northern Instore is excited to announce that the winner of the August Instore Excellence Award is our Chippewa Falls/Swedesboro team for Bai All Natural Drinks.

The Instore Excellence Award is an internal competition between Great Northern Instore creative teams. Creative team designers and engineers are experts in concept development, ensuring creative and practical solutions that fit seamlessly into the retail environment.

The Chippewa Falls/Swedesboro team was challenged to create a family of hutches/case stackers that minimized the number of displays and maximized the number of configurations of product sold at retail. The displays needed to be structurally sound and easily assembled in store.

The team’s solution included four displays that maintained brand consistency throughout all four designs. The designs are upscale and clean, with 100% litho graphics. This was also the first project to use the patent pending, QuickSet™ Hutch as part of a full-fledged CPG rollout. In a matter of 90 days, Chippewa Falls/Swedesboro designed and produced over 15,000 turnkey displays!

Congratulations to the Great Northern Instore Chippewa Falls/Swedesboro Team!

Gold Award Winners

		Hot Wheels “MAKE IT EPIC” Dump Bin This bin is a high impact merchandising destination, designed to drive impulse purchases of Hot Wheels™ cars, track sets and other track building components. The dramatic oversize track and bold colors of this display create a beacon for the targeted audience. The inclusion of actual track pieces around the bin created an additional level of excitement at retail.
		Pepsi Superbowl 50 Spanner This themed merchandising vehicle promoted the purchase of cased and single serve Pepsi product, while reinforcing the company’s longstanding sponsorship of the event. The display is over 8 feet tall with an open area between the towers to create a dramatic focal point for the product. Elements of the spanner structure are pre-assembled to ease in-store execution.

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APPLETON, WI., September 2, 2016 – Great Northern Instore is excited to announce that the winner of the July Instore Excellence Award is our Racine location, for their “Pepsi NFL Product Wall” project.

The Instore Excellence Award is an internal competition between Great Northern Instore creative teams. Creative team designers and engineers are experts in concept development, ensuring creative and practical solutions that fit seamlessly into the retail environment.

The Racine team was challenged to develop a solution that would eliminate the time consuming task of building large format in-store product stack promotions, while still maintaining the visual impact of these creative executions.

Racine’s solution was a corrugate, two-sided wall with stacked product imagery. The entire wall was slotted to receive lugged components of various sizes and complexities. The structure was lightweight and easily installed. This system is built from the floor up without the use of ladders, eliminating all safety issues with installment.

Congratulations to the Great Northern Instore Racine Team!