Heaven Hill Burnett’s Vodka Summer Music Series Display


  • Create a pole topper display that promoted both Burnett’s Vodka and the summer music series
  • Educate customers on the chance to win VIP tickets

What We Did:

  • Designed a display that captured the look and feel of a concert, while also housing several cases of Burnett’s Vodka
  • Utilized eye-catching graphics and display height to attract customer attention from several feet away
  • Strategically placed in markets where the summer music series was being played


  • An increase in Burnett’s Vodka sales and website traffic for the backstage pass contest demonstrated the effectiveness of the display
  • By keeping the overall design simple, set-up in store was easy and resulted in nearly 100% execution

Great Expectations

Great Expectations is more than a tagline, it is an attitude. At Great Northern, customer challenges are met by an undying spirit to doing what others can’t or won’t. It’s in our DNA. And it is what our customers have come to expect with Great Northern.

How can we exceed your expectations?