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Great Insights – Consultative, understanding retail and the shopper
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Smart Displays - Trends in 2020
Technology is evolving quickly. View our recorded webinar to learn the latest on how technology can make displays smart. Learn about engaging shoppers and help gathering actionable insight; all to drive business results.View this Webinar
SQUARE: SAMS CLUB MERCHANDISER
Merchandise Square products at Sam’s Club…initially in a pallet, but capable of being moved to an inline location.
Command Sam’s Club member attention and then educate them on the features and benefits of the products.
Understanding the Benefits of Interactive Display Solutions
Interactive display solutions are a breakthrough way to stay relevant and engage with customers. In an increasingly digital world, interactive retail displays bridge the gap between online shopping and brick-and-mortar stores, giving customers the convenience they crave without removing the timeless value of an in-store experience.
Wondering if interactive display solutions are the right option for your business? With them, you can:
Interactive displays with video, sound, and light help to boost conversion rates by increasing the level of convenience for each customer. By making browsing and purchasing easier than ever before, you can eliminate the barriers that stand between a shopper and their final purchase. As a bonus, interactive touchscreen displays typically increase upselling through suggested extra items and accessories.
Shopper insights are an invaluable resource for any forward-thinking business. Interactive displays will allow you to garner more information and further understand your customers’ motivations, expectations and needs. You can use this data to strengthen your sales and marketing strategy.
Retail displays create a seamless customer service experience for each client. Through self-serve screens and sleek, modern elements, your brand will provide a positive experience for customers of all ages.
The trick to improving sales is finding a way to slow down the shopping process. Hurried customers do not spend time to browse unknown products — but slow shoppers will spend the time to check out new items and promotions. Interactive retail displays help to keep customers engaged through hands-on, immersive experiences. Entice each shopper to take a moment, halt the rush and consider adding your product to their cart.
What Is an Interactive Display?
The retail landscape is changing faster than ever in the digital age. Modern shoppers expect helpful information and intuitive technology at their fingertips. Interactive displays provide a seamless way to educate and attract consumers in a brand-new way. Through technology-driven displays, shoppers can choose products, access information and complete their purchase — improving your conversion rates while boosting your brand. Low tech solutions can also be applied to engage shoppers creatively with information to educate, choose, and purchase your product.
Interactive displays can promote products across virtually any industry. They are ideal for highlighting visually appealing and exciting products, such as shoes, clothing, or accessories, health and beauty products, and food and beverage items. Interactive displays are very popular for businesses featuring technology, consumer electronics or video game products. They are great to convey a product’s message, especially for high-consideration items or new innovations.
other available display types:
Great Northern Instore offers an expansive list of display types. Each type offers a unique benefit to brands who want to draw customers to their products. Custom retail floor displays showcase hot-off-the-press items, while retail signage directs customers to where your products are merchandised. Other types like end caps can be strategically designed to highlight a seasonal product and enhance your brand awareness.Contact Us
“Great Northern is adept at interpreting shopper insights so we get better metrics for our in-store promotions.”- Great Northern Instore customer, Toy Manufacturer