Custom retail displays are a powerful way to simultaneously advertise and sell your product. Great Northern Instore applies shopper insights to determine the strategy behind each display, leading to higher sales and enhanced brand awareness.
By placing temporary, semi-permanent and permanent displays in high-traffic retail areas, your products will gain exposure and stand out from competitors.
The top benefits of creating a custom display include:
A customer needs to notice your product in order to make a sale. Signs and displays help hold a customer’s attention, highlight new products or communicate promotions in an attractive way, encouraging shoppers to make a purchase. Closing the sale in a brick and mortar store requires providing a positive experience.
Displays and retail signage help shoppers navigate the store, find promotional deals and explore new products with ease. Most shoppers don’t go into a store planning to buy that tasty snack or add a refreshing beverage to their purchase. Strategically placed displays put items at the forefront, triggering customers to make an impulse buy. As a result, displays help boost sales and give shoppers a window into your unique brand.