Insights Library

Great Northern Instore is continually providing thought-provoking, insight-driven content that brands can use in planning successful retail programs. Below is a sampling. To learn more, contact us.

Back to School Displays Trends from Back to School 2017
Great Northern Instore has completed our third annual audit of Back to School executions at retail. We utilized our Instore Vision app to collect data at over three dozen stores in the mass, grocery, drug and office supply channels across the country.

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Trends from EuroShop 2017
A compilation of the numerous retail trends and insights gained from our trip to Germany for EuroShop 2017.

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Harnessing the Power Research Report
Original research points to opportunities, valuable markets and best practices, with the conclusion that in-store merchandising makes an impact

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Ongoing Programs Ongoing Programs Guide
A guide to leading mass, grocery, drug and specialty retailer ongoing programs. The marketing and cause/community programs listed in this booklet are ones that are created by the chains themselves - annual selling events that aren’t necessarily tied to specific or traditional shopping seasons.

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Retailer Receptivity Guide Receptivity Chart
The third edition of the popular booklet that is a guide to what’s “often, sometimes or rarely” used by chains.

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Consumer Electronics Trends in the Club Retail Environment (2017)
In the ever changing retail environment, the club store channel has found success. Its model of membership fees and low prices has won shoppers. These shoppers have shown great loyalty; more than 9 out of 10 members review each year.

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Check back often for new content.

Learn more on our retail shopper insights overview, or check out our Instore Vision App.