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Our bi-monthly webinar program discusses specific, actionable, in-store insights for targeted retail categories. The content is drawn from retail audits performed nationally by the Great Northern Instore team -providing many examples of recent activations.
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Pet Industry Trends in the U.S.
Recently, the pet retail industry has seen tremendous growth in premium products that aim to promote the comfort, health and prolonged life of our furry friends. As more and more people consider their pets to be part of their family, the pet retail sector has enjoyed strong, resilient growth.
Consumers need to make retail purchases for their pets, to meet their animals’ basic needs. But consumers are becoming more picky with their purchases, seeking out the highest quality products. To to promote this trade up, all marketing vehicles, including in-store merchandising, must be considered to bring innovative, premium products to life and explain their benefits.
With e-commerce sales on the rise, finding a specific product for a pet has never been easier. Whether your retail pet store operates in-person or online, you need to make sure you are getting the attention of your consumers…the physical store is still a primary location to learn about new items, consult with experts, and find that treat for their special pet.
For key industry insights and to learn how companies have found success within the pet retail sector, register for our Pet Trends at Retail webinar today!
More Webinar Videos
At Great Northern Instore, we strive to cultivate a culture of continual learning. Shopper insights are the foundation of our forward-thinking strategy — both for our own company and for our clients. We work to continually learn and apply fresh insights in order to stay on the latest curve of what consumers think, want and need. We share these insights through our bi-monthly webinar program, as guided by our fundamental mission: to help our customers win by doing what others can’t or won’t.
In each webinar, we unpack brick and mortar store insights and offer actionable next steps related to specific retail industries.
Our insights are drawn from national retail audits conducted by our team.
2021 Food, Beverage, and Convenience
As a thought leader in the retail realm, we’re sharing these industry trends and data-driven insights through our webinar series. In this particular webinar, we focused on the food and beverage industry.
2021 Spring and Home Improvement
As we focus on this $425 billion industry, we provide viewers with an overview of the home improvement leaders such as The Home Depot, Lowe’s, Ace, True Value and others.