At Great Northern Instore, our aim is to design and build in-store displays that add value and enhance the shopper experience. To fulfill this goal, our expert team researches shopper behavior to gain valuable insights.
Command and Meijer wanted a streamlined, effective solution to promote revenue and highlight their products. Our team got to work, pooling our expertise to craft a quality planogram.
The Benefits of Our 3M Command Planogram
We designed a planogram that makes browsing and shopping easier. Customers can easily read the packaging and retrieve the products due to a streamlined design. The planogram also fulfills several critical needs:
- Reigniting sales: By highlighting items and giving them their own display, you can reignite sales and keep stock moving.
- Making items easier to find: The 6-foot-tall planogram and clear signage make the products easier to find among a sea of similar brands.
- Selling additional products: Add complementary products to the planogram to cross-sell or upsell specific offerings.
Why Our Planograms Work
The team at Great Northern Instore strives to go above and beyond. We use targeted research to gather important data that informs our design and building phase.
We surveyed shoppers in 30 Meijer stores about the existing shopping experience. Taking our survey findings, we crafted a planogram that responds to customer needs while being functional and eye-catching. Our planogram offers:
- Easy shopper navigation: The bold, clear headers at the top of the planogram make it easier to find the products.
- Displays for additional product use: Images on the display show customers how they can use the item in several ways, adding to its function and sale prospects.
- Clearly defined sections: We used Command’s product color codes to identify sections, a customizable solution you can easily utilize.
Our 3M Command planogram delivered great results. Collaboration across the manufacturer, brand, retailers and merchandising group led to a very successful implementation. Sales results show that our shopper insights concerning branding and product organization were on the mark.
The Great Northern Instore Difference
The Great Northern Instore team is committed to seeing you win. We are passionate about customer support and building functional, creative displays that meet your brand requirements. See why thousands continue to choose us:
- Our experts conduct research to gain insights into shopper behavior to make the shopping process easier.
- Our design team crafts intuitive, responsive solutions that align with your creative goals and structural strategies.
- We take sustainability seriously. Our primary material, corrugated cardboard, is 100% recyclable.
- Your vision remains at the forefront during the entire project while our team takes care of every step.
- We draw from decades of display and packaging knowledge to provide impeccable customer support.
Contact Us Today and Get Started
Though Great Northern Instore crafts award-winning display solutions, our passion lies in helping you win. Get started today by contacting us through our online form, and we will get back to you promptly.
