Success Story Category: Temporary Displays

OMA Display of the Year & Gold Award

For this project, we partnered with Target to create an eye-catching beach-themed retail display for their 2024 swim season.

Program Objective

The goal was to help transform Target stores with a series of WOW moments to add a sense of adventure and garner excitement from customers about the upcoming swim season.

This display required a 3-month lifespan, needed to be modular, created from sustainable corrugated materials, and to be shipped partially assembled with hardware and full-color instruction sheets to improve ease of execution.

The Work

To create a captivating three-month lifespan display, we leveraged the Target fixture in the apparel and accessories department. Starting with Target Creative’s 2D concept, we designed a sustainable, corrugated display featuring a vibrant litho-printed beach scene. Instead of traditional fabric and materials, our team ingeniously crafted a beach chair, cushions, and sun umbrella out of corrugate.

After multiple rounds of samples, mock-ups, and footprint adjustments, we achieved the desired level of success. The display components were shipped partially assembled to minimize store hours needed for execution. Comprehensive hardware and instruction sheets with full graphics were provided to ensure a seamless setup for store teams.

The Results

The ready-to-wear swim structure met all the Target team's requirements, ensuring a successful execution. The display effectively showcased the swimwear collection, drawing significant attention from shoppers. The ease of assembly facilitated a smooth setup process for store teams, minimizing installation time and effort. After the display's lifespan, all design elements were recyclable, aligning with Target's sustainability goals.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/05/16-DOY-wMUSIC.mp4"][/video]   View More Success Stories

OMA Gold Award

We collaborated with Shark Ninja to create a striking and innovative quarter pallet display that enhances brand visibility on the retail floor.

Program Objective

Shark Ninja products are seemingly sold everywhere, but very rarely in the Big Box DIY segment of retail. This prepacked display needed to meet the rigid retail style guide requirements of Rona stores (formerly Lowes) in Canada, while also maintaining the stylistic brand essence of Shark Ninja. The challenge became how to convert a mundane traditional 1-sided quarter pallet display into something that grabs your attention and screams Shark Ninja while allowing for various placements on the retail floor.

The Work

Shark Ninja is known for disrupting the retail landscape, and this all-corrugated prepacked display needed to follow suit. Key shopper marketing data indicated that an open airy structure that could be shopped from multiple sides, while also highlighting boldly & clearly the key features and benefits of the product would work best. For these reasons, a uniquely shaped display with full 4-color process litho graphics was created. Product attributes could be garnered from all sides, including a top to bottom full graphic panel on one side.

This layout allowed the retailer maximum flexibility to position the display just about anywhere in the store, as these thermometers are meant for indoor as well as outdoor use.

The Results

The retailer's task couldn't be simpler: remove the shroud, insert the pre-assembled header, and the product is ready for sale. This all-corrugate structure also met key sustainability objectives for the Canadian market. The display's unique design and positive reception led the retailer to allow multiple replenishments of open stock product, significantly increasing ROI compared to a display that would be discarded once the initial product sold out.

This success was largely due to the display's premium look and feel, which mimicked a semi-permanent or permanent display. Shark Ninja was extremely satisfied with the results and will continue to rely on our company for future promotions.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/05/10h-Gold-Final-Ninja-wMusic.mp4"][/video]   View More Success Stories

OMA Gold Award

We partnered with Talking Rain to create a modular, visually striking promotional display structure that captivated the attention of new shoppers and evoked a sense of familiarity with current consumers that are loyal to the brand.

Program Objective

The challenge was to design a modular, eye-catching temporary display structure that could seamlessly adapt to showcase multiple SKUs across various retail environments during the bustling holiday season.

To achieve this, the display had to strike the perfect balance between versatility and visual appeal. The modular design allowed for easy customization, ensuring it could fit diverse retail footprints while maintaining brand consistency. Bold holiday-themed graphics, vibrant colors, and creative structural elements were incorporated to create a sense of festivity and excitement that would draw in shoppers during one of the most competitive shopping seasons of the year.

The Work

The holiday season is an incredibly competitive time in retail, with Christmas trees being one of the most common and overused display themes. While trees are undeniably festive, the goal was to create something that stood out—something undeniably Christmas-themed, yet fresh and innovative. We wanted to design a display that not only resonated with our existing Sparkling Ice consumers but also appealed to our target demographic.

The concept of a fireplace emerged as the perfect solution. A fireplace evokes a sense of warmth, tradition, and family gatherings—values closely associated with the holidays. Its versatility also makes it ideal for in-store execution. Unlike traditional bulky displays, this structure is modular and space-efficient, meaning it can fit seamlessly into end caps or other high-traffic areas. It’s adaptable enough to scale up or down, depending on the store's needs, by incorporating as many pallets as required.

Additionally, the fireplace design allowed for the integration of a TV display, elevating the experience by supporting and highlighting key elements of our sweepstakes campaign. This created a multi-sensory experience for shoppers, blending visual appeal with promotional messaging. The result is a display that not only captures the holiday spirit but also maximizes in-store impact, making it a standout piece in a competitive retail environment.

The Results

We successfully secured placement for an impressive total of 572 fireplace displays across Kroger and Safeway stores during the holiday season. Each fireplace setup was strategically paired with at least one pallet of product, ensuring strong visibility and driving additional seasonal volume.

This achievement highlights the effectiveness of the display's design, which resonated with retailers as both visually appealing and functional within their store layouts. By capitalizing on the modular and scalable nature of the fireplace display, we were able to optimize in-store space while creating a compelling holiday presence for the brand. The added product volume per display not only boosted seasonal sales but also reinforced our brand's prominence during one of the most competitive times of the year.

This success demonstrates the combined power of innovative design and strategic retail partnerships in achieving impactful results.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/05/10g-Gold-Final-Sparkling-Ice-wMusic.mp4"][/video]   View More Success Stories

OMA Gold Award

We partnered with Logitech to create a fresh, new merchandising vehicle for the peak back-to-school season at Office Depot.

Program Objective

For many years Logitech has been afforded key retail placement at Office Depot in their action alley during the back-to-school season. This in part has been because of their non-traditional approach to merchandising and their display executions. We have been fortunate to be a part of this success for multiple years, but the challenge became how to create a revitalized, fresh merchandising vehicle with three key objectives:

1. Have stopping power at retail

2. Merchandise the vast array of Logitech products

3. Be manufactured utilizing temporary materials, and at a temporary display budget, with the hopes to last on the floor past the back-to-school time period.

The Work

Many displays in this retail segment have adopted a “stack it high and let it fly” rationale to merchandise as much product as possible in as small of a footprint as possible. Logitech’s products are premium in nature, and thus shopper marketing insights indicated that they needed to be merchandised in a manner reflecting the quality of their products.

What we developed was a primarily temporary corrugate structure, that from afar appeared permanent in nature. This was due in part to the overall chiseled angular shape, the full 4-color process litho graphics, as well as the featured element of a lisa® edge lit acrylic demo top shelf.

The other element that had to be incorporated into the overall structure, is that the entire unit needed to be prepacked with product, all while having minimal assembly at retail.

The Results

The retailer's task couldn't be simpler: position the pallet under a light source, remove the shroud, attach the header, and watch the produce practically sell itself. The edge-lit material is visible from a distance, attracting consumers to the oversized demo area where they can interact with dummy products before making a purchase.

This display exceeded all three objectives, with its longevity being the standout achievement. Although Office Depot only promised Logitech coverage during the peak back-to-school selling period, many displays remained in stores for up to six months, facilitating multiple turns of open stock products.

Due to its remarkable success, Office Depot has committed to providing Logitech with this prime real estate placement again in 2025.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/05/10f-Gold-Final-Logitech-wMusic.mp4"][/video]   View More Success Stories

OMA Silver Award

We partnered with Hasbro to create an eye-catching and interactive temporary, rolling dump bin display.

Program Objective

Hasbro needed a low-cost display that could hold a high capacity of product and be easily relocated throughout the store for out-of-aisle placement.

The Work

Working within the footprint restrictions, we created a corrugate structure that is high on durability yet light on materials, so as to keep the overall costing minimal. The design of the interactive header invites children and parents to engage with the product and play tic-tac-toe with the Play Doh cannisters themselves. To achieve those results, the header needed to be structurally sound and was constructed out of multiple layers of corrugated. The display overall reinforces the whimsical and timeless brand that is Play Doh.

The Results

Both Hasbro and Walmart successfully achieved their ROI objectives, with the results speaking for themselves as a rerun is already in progress. This rerun is intended not to replace existing units but to enable secondary placement in a different location within Walmart. Additionally, Kroger has placed an order for a version of the display, recognizing the success it has had at a competitor retailer.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/05/10e-Silver-Final-Play-Doh-wMusic.mp4"][/video]   View More Success Stories

OMA Silver Award

We partnered with Mountain Dew to create an eye-catching, bold display to capture the brand's "Ride the Baja Wave" promotional message.

Program Objective

The goal was to create an engaging, easy-to-execute temporary, pallet spanner activation for placement in grocery and mass store environments to merchandise 12 oz. can fridge packs of Mountain Dew Baja Blast. Additionally, there was a second goal to create a visually disruptive structure that reinforced the call to action and stood out from traditional spanner structures.

The Work

The display structure was designed with a required 2-month lifespan at retail, leading to the use of temporary substrates. To maximize visual appeal and impact, all corrugate components were litho mounted, while the curved wave was offset printed on SBS. The standout feature is a striking two-sided header structure with a cascading wave design inspired by the can and packaging graphics. This is complemented by beach and sand-themed support columns, aqua-toned elements, and lime wedge accents, all reinforcing the brand's lime flavor and tropical island vibe. For ease of transport and assembly at retail, all components are packed KD into a one-piece shipper with included instructions.

The Results

The in-store promotion for Baja Blast soda was a resounding success, achieving impressive sales, engagement, and visibility. The visually striking display captured the adventurous spirit of the "Ride the Baja Wave" campaign, drawing consumers in with its unique and innovative design. Sales data showed a significant lift during the promotion period, attributed to its creative execution. The campaign also received positive feedback from store staff and customers alike, with many noting the display's ability to stand out in a crowded retail environment.

This success demonstrates the power of combining strong branding with creative in-store marketing to drive product awareness and boost sales.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/05/10d-Silver-Final-Mt-Dew-wMusic.mp4"][/video]   View More Success Stories

OMA Bronze Award

We partnered with Purina to create this Holiday Nutcracker Floor Stand and Side Cap featuring the fun, playful Beggin' "Hamlet" dog.

Program Objective

The goal was to develop an innovative and functional temporary floor stand and power wing solution that blends the playful Beggin’ “Hamlet” dog treat character with the iconic Holiday Nutcracker toy for the 2024 holiday season.

The design needed to effectively showcase the product, be easy to assemble, and accommodate multiple products. Additionally, the promotion targeted pet owners who enjoy the holiday gift-giving experience with their pets, mirroring the emotional connection shared with other family members. As a national program, its execution will span various retail chains and multiple retail channels.

The Work

We engineered a structural design that skillfully combines artistic elements from both characters, creating a cohesive family look between the power wing and floor stand program. Dimensional elements were incorporated into the header and shelves to bring the concept to life, while lithographic print was utilized to enhance the overall appearance.

The simple construction of the display allowed for ease of assembly during the fulfillment process and retail placement. All components were produced from corrugate to meet the desired promotional lifespan, budget, and sustainability requirements.

The Results

The strong product lift and positive feedback from retail partners have confirmed a rerun for the 2025 holiday season. The ease of execution resulted in a high rate of compliance, while the iconic nutcracker design strongly resonated with shoppers during the holiday season. Additionally, the dynamic design elements have inspired a different themed program for 2025.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/05/10b-Bronze-Final-Purina_1-wMUSIC.mp4"][/video]   View More Success Stories

OMA Bronze Award

We achieved great success during our work with Dr. Squatch. We partnered with them to design a show-stopping Marvel-themed end cap for Walmart.

Program Objective

This display needed to pack a punch with Marvel themed bar soap SKUs showcased in a dedicated column alongside core Dr. Squatch bar soap products. The target audience was as broad—Marvel enthusiasts of all ages, die-hard Dr. Squatch fans, and anyone who loves great-smelling bar soap and iconic superheroes.

Dr. Squatch wanted this display to leap off the shelves with bold colors, playful elements, and fun character-driven designs that celebrated the epic Marvel collaboration. The goal was to create an eye-catching merchandiser with dynamic shapes and heroic energy while seamlessly blending Marvel's iconic branding with Dr. Squatch's unique identity. The result? A vibrant, cohesive, and unforgettable display that thrilled fans, captured attention, and united two legendary brands in style.

The Work

Budget constraints and a two-month retail lifespan inspired the use of temporary substrates for the display structure. A "drop-in" style structure was developed for this Walmart end cap activation to facilitate in-store execution and provide a customized environment for brand messaging and merchandising Dr. Squatch's Marvel-themed bar soap.

The display's design, featuring angled and stair-stepped shelving, ensures products are highly visible and easily shopped. Shelf lip graphics are color-coordinated with the product packaging to quickly identify scented soap options. Various Marvel action figures are strategically positioned off the display's surface to further engage passing shoppers and enhance the display's dramatic graphic presence in-store.

The Results

The Marvel-themed End Cap display was a resounding success, generating an impressive gross revenue of over $9 million. This achievement not only showcased the power of the collaboration between Dr. Squatch and Marvel but also solidified the foundation for their ongoing partnership. Building on the success of this campaign, the collaboration extended to numerous other displays and retailers, further amplifying the reach and impact of both brands.

Sold in over 3,400 Walmart stores, the display made a bold statement in its four-week program duration. Its widespread placement and engaging design captured the attention of diverse audiences, driving sales and brand loyalty. This initiative demonstrated the effectiveness of creative merchandising in elevating customer engagement and set a new standard for future point-of-purchase displays. The results speak volumes: a powerful collaboration, significant retail success, and a testament to the impact of innovative design and strategic partnerships.

If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/04/10c-Bronze-Final-Dr-S_1-wMUSIC.mp4"][/video]   View More Success Stories

OMA Bronze Award

We partnered with Pepsi to create a temporary, eye-catching, and "colossal" activation for merchandising palletized Pepsi products that coincided with the start of the NFL season and the highly anticipated release of Gladiator II. The activation was intended for placement in grocery and mass retail environments across the country.

Program Objective

The challenge was to develop a visually compelling and easily executable display that seamlessly integrated the themes of Gladiator II and NFL football while driving sales of Pepsi products. The display materials featured QR codes, offering consumers details on how to receive a "$10 movie reward" to see the film, further encouraging engagement and purchase. This activation targeted millions of football fans while paying tribute to the iconic imagery and excitement of Gladiator II. The combination of cinematic and sports themes aimed to create a memorable in-store experience that resonated with consumers and amplified the campaign's reach and impact.

The Work

A multi-component "wall" structure depicting the Roman Colosseum was chosen for its strong visual appeal to Gladiator movie fans and its ability to reinforce the epic nature of NFL football. This design seamlessly connected the themes of cinematic grandeur and the excitement of game day. The centerpiece of the structure featured a striking depiction of iconic artist Megan Thee Stallion alongside NFL superstars Josh Allen, Derrick Henry, Justin Jefferson, and Travis Kelce, all dressed in "Gladiator" attire. The display also included essential promotional information and a QR code, guiding consumers to a $10 reward for movie tickets to see Gladiator II. Freestanding columns added architectural depth and flexibility, allowing them to be placed adjacent to the main activation for an enhanced visual effect. The wall structure served as a dramatic backdrop for product pallets and strategically stacked products to create a cohesive and eye-catching display. Additional layers of visual engagement were achieved through SBS hanging pennants and column topping helmets, which amplified the campaign’s immersive theme. All components were litho-mounted for maximum visual impact. This thoughtful combination of design elements delivered a disruptive, memorable in-store presence that effectively promoted Pepsi products while aligning with both Gladiator II and NFL football.

The Results

The Gladiator-inspired campaign continues Pepsi's longstanding tradition of staying at the forefront of culture, partnering with iconic artists, and celebrating the passion of football. This visually stunning display captured the excitement and anticipation of game day, ensuring fans were fully prepared with great food and an ice-cold Pepsi. Designed with flexibility in mind, the activation could be positioned as an island display in large-format environments, with the Colosseum image prominently featured on the back wall, or utilized in an inline space, accommodating a variety of store sizes and layouts. The "Make Game Day Epic" promotion was a resounding success at retail, earning praise from both retailers and consumers. Shoppers frequently used the display as a photo backdrop, sharing images on social media, which further amplified the campaign's reach and impact. If you want your display to drive sales and tell a story, get in touch with us today! [video width="1920" height="1080" mp4="https://www.greatnortherninstore.com/wp-content/uploads/2025/04/10a-Bronze-Final-Gladiator-wMUSIC.mp4"][/video]   View More Success Stories

Objective

• Activations must align with stringent guidelines of big box home improvement stores
• Develop a display that is compact, yet highly functional

What we did

• The team developed a quarter pallet display to merchandise the products
• Features were added by the team to create a sturdy structure, ensuring longevity and minimal maintenance

Results

• Product visibility and accessibility were maximized by the easy to shop, compact design
• The displays sturdy structure allowed it to withstand the high-traffic environment, extending its life at retail